Name: Selling With Purpose: Controlling the Narrative at the Counter
Start: 2026-09-17T16:30:00-0400
End: 2026-09-17T17:30:00-0400

Selling With Purpose: Controlling the Narrative at the Counter

Thursday September 17, 2026 4:30pm - 5:30pm EDT

Augusta B

We went to school. We received gemological teaching and training. We might even fancy ourselves as well-read. But how do we take all that learning and all that experience and move a client from "just looking" to "I must have it"—and have it from you, an AGS store? I'll cover that and more, as you begin the path to "That's right—I'll take it."

Speakers

David Mazer, CG

Director, Marks Jewelers

I am a 4th generation Jeweler, a Registered Jeweler and Certified Gemologist with the AGS, a Graduate Gemologist earned in residence from the GIA, and a personal property Appraiser specializing in diamonds, jewelry, and fine watches. My experience has privileged me to represent American... Read More →

Thursday September 17, 2026 4:30pm - 5:30pm EDT
Augusta B

Track, Sales and Marketing

Level Advanced
Audience Retailers

Conclave 2026

David Mazer, CG

Get help with the event

Conclave 2026

David Mazer, CG

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