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Wednesday September 16, 2026 11:45am - 12:45pm EDT
What separates average retailers from absolute powerhouses? Natural Carat Crushers reveals the three distinct niche business practices that enable these dynamite stores to dominate the natural diamond market. These aren’t generic sales tips—they’re specialized strategies that consistently drive massive natural diamond movement and produce unparalleled closing ratios. In this high-impact session, we break down how top-performing retailers position natural diamonds for maximum emotional connection, engineer in-store experiences that accelerate buying decisions, and implement precision inventory and pricing tactics that keep stones turning at remarkable speed. The result? Higher average tickets, stronger margins, and clients who say “yes” faster and more often. Total natural diamond domination!
Speakers
avatar for Jessica Gylsen

Jessica Gylsen

Vice President, XL Diamonds

Panelists
avatar for Brian Toone

Brian Toone

owner, Jewelry Design Center
Brian Toone is President and owner of Jewelry Design Center, a second-generation family business founded by his father, Doug Toone, in 1977. He joined his father in the family business full-time in 1997 and helped guide its growth, including the development of the nearly 17,000-square-foot... Read More →
avatar for Jessica Harminson-Olson

Jessica Harminson-Olson

Owner, Maxon Fine Jewelry
avatar for Mitchell Clark

Mitchell Clark

President, BC Clark, Inc.
Mitchell Clark, CG, is the President of BC Clark Jewelers, a fourth-generation family business with three retail stores in Oklahoma City. Mitchell currently serves as President-Elect of the AGS International Board of Directors. In 2026, Mitchell and his brother Coleman were inducted... Read More →
Wednesday September 16, 2026 11:45am - 12:45pm EDT
Congressional B

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